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WordPress Migration & Replatforming

Move into WordPress, across WordPress, or from WordPress when another platform is the better fit.

PathToProject plans and delivers controlled migrations where WordPress is the destination, the source or part of a hybrid architecture.

Four supported paths

Into WordPress

Move from a supported legacy, hosted, content, commerce or custom platform into WordPress.

Across WordPress

Move, combine or separate WordPress sites, builders, multisite structures, hosting environments or architectures.

Out of WordPress

Move from WordPress to a supported better-fit platform when evidence supports the change.

Selective or hybrid

Move in phases, support coexistence or retain WordPress as one component of the target architecture.

Best fit and safer starting points

Migration is a good fit when the business outcome and direction are understood well enough to scope discovery, dependencies, rehearsals, validation, cutover, rollback, coexistence and handover across the agreed source and destination.

Start with a Decision Roadmap when the target platform or migrate-versus-modernize decision is unsettled, a Technical Audit when technical uncertainty blocks the decision, or Update Recovery when the immediate need is stabilization rather than migration.

What we need from you

  • Source and intended destination, owners, authorized access, content/data inventory, users, roles, integrations and custom functionality.
  • Critical workflows, web addresses and redirects, search and analytics constraints, release windows, coexistence needs and approval authority.
  • Business rules for content/data ownership, transformation, reconciliation and known exceptions.

Responsibilities and dependencies

OwnerResponsibility
PathToProjectLead discovery, inventory and dependency mapping; agree transformation rules; build tooling or a pipeline where scoped; rehearse, reconcile, validate, plan cutover/rollback, support release and prepare handover.
ClientIdentify owners and approvers, provide authorized access and accurate rules, decide content/data ownership and acceptance, coordinate vendors, approve windows and rollback conditions, and accept documented residual exceptions.
Third-party dependenciesSource and target platforms, hosting providers, registrars, software vendors, integration owners and payment providers may control access, export capability, rate limits, licensing, downtime and support response.

Acceptance and handover

  • Acceptance is agreed before completion: content/data reconciliation, critical workflows, redirects, search/analytics continuity, release evidence, rollback conditions and documented exceptions.
  • Handover includes only artifacts appropriate to the agreed scope, such as inventory, mappings, transformation rules, pipelines or scripts, validation evidence, a cutover/rollback plan, release record, residual risks and operating notes.

What happens after you request

Submitting Email and Website URL starts fit, discovery, access and dependency review; final scope follows that review. Content rewriting, data cleanup, new functionality, unsupported source/target capability, third-party fees, indefinite coexistence and post-release Maintenance remain separate unless explicitly scoped. An enterprise programme in the $50,000–250,000+ USD range is a separately scoped planning range, not a Govern Roadmap fee, fixed quotation or universal commitment.

Migration and replatforming price ranges

A Decision Roadmap fee is separate when the migration direction or target platform is not yet decided. The published enterprise price range is not a minimum price for every migration.

Typical price range

Standard migration scope

From $2,500 USD

$3,000–10,000 USD

Confirmed after discovery

A bounded site or content-and-data move with understood access and dependencies.

Discuss the migration

Custom scoped

Complex migration

From $15,000 USD or custom scoped

Programme timing is scoped

More complex data, integrations, custom functionality, coexistence or cutover constraints.

Request custom scoping

Enterprise price range · Custom scoped

Enterprise migration programme

$50,000–250,000+ USD

Discovery-led programme

Multi-site, multi-brand or platform-consolidation programmes requiring discovery and staged migration.

Request enterprise scoping

Compare all pricing

What can move

Websites, content, media, users, roles, taxonomies, commerce data, configuration, custom functionality, integrations, web addresses and redirects.

Measurement continuity during migration

Continuity baseline

When the agreed migration changes the platform, templates, data layer, consent implementation or connected systems, we can inventory, map and revalidate current approved measurement. This may include data-layer events, consent signals, Google Analytics 4, Google Tag Manager, Google Ads, other approved advertising tags, lead and ecommerce events, and Customer Data Platform connections when they exist in the current stack and are in scope.

Scope-dependent data migration

Website, content, commerce and approved customer data move only where source access, target capability, consent, retention, privacy requirements and the agreed scope allow it. Revalidation means checking agreed critical journeys around cutover—not promising perfect attribution or complete historical recovery.

Optional measurement improvement

Event-taxonomy redesign, data-layer cleanup, attribution improvements, new destinations, audience design, historical-data work and broader Customer Data Platform work require separate discovery and scope. They are not default migration deliverables.

Review measurement continuity and improvement options

What measurement continuity means

Revalidated means agreeing the relevant current behaviour, mapping it to the target environment and checking agreed critical journeys around cutover. It does not promise perfect attribution, complete historical recovery or universal platform compatibility. Bring the current measurement stack, owners, access availability, critical conversion journeys, consent and privacy requirements, target constraints and acceptance criteria; never send credentials through the website form.

How migration risk is controlled

  1. Discovery, inventory and dependency mapping.
  2. Content, data, taxonomy and transformation rules.
  3. Prototype, rehearsal or repeatable migration pipeline.
  4. Validation, staged cutover and rollback planning.
  5. Handover, coexistence and agreed legacy-system retirement.

How platform routing works

WordPress Modernization remains WordPress-centered. If the target architecture is mainly Drupal, headless/composable or another supported platform, implementation may route to the appropriate PathToProject service line while WordPress assessment and source-side preparation remain in scope.

Migration and replatforming experience

SunAuto

More than 55 independent websites were consolidated into a centralized WordPress multisite with standardized workflows. The published case does not identify every source platform.

United Nations Convention to Combat Desertification

Two WordPress and two Drupal sites were consolidated into one Drupal Digital Experience Platform using repeatable pipelines, mapping, iterative validation and phased cutover.

Discuss migration or replatforming

Discuss migration or replatforming

Share the source, intended destination, business outcome and the constraints that make a safe cutover possible.

Use the email where you want PathToProject to follow up.

Share the public website URL to help scope the platform review.

Additional details (optional)
Additional project details

Optional. Use the name you want PathToProject to use in follow-up.

Which migration boundaries matter?

Optional. These selections become request context; do not include credentials or sensitive access details.

We normally acknowledge new project enquiries within 48 hours. If an enquiry arrives late on Friday, during a weekend or on a public holiday, we normally acknowledge it on the next working day. This is an acknowledgement, not a resolution-time or emergency-response commitment. Read the PathToProject privacy policy Read the PathToProject cookie policy

Additional migration experience

These cases broaden the migration evidence without implying that every source and destination combination is automatically supported.

Migration experience involving WordPress

Copernicus Marine Service

Several WordPress instances, Drupal and embedded PHP were consolidated into a centralized platform with iterative modernization and regression-tested releases.

Review Copernicus (opens in a new tab)

Cross-platform experience

Organogenesis

A staged path stabilized a legacy estate before moving to a modern platform and unified measurement foundation.

Review Organogenesis

Recommendations connected to migration programmes

Both project associations are confirmed by the original project records. The recommendations support delivery quality; migration scope and results remain supported by the related cases.

Frequently asked questions

Can you migrate into WordPress, across WordPress and out of WordPress?

Yes, subject to discovery, access and technical feasibility. WordPress may be the destination, source or retained component of a selective or hybrid architecture.

What can be included in a website migration?

Content, media, users, roles, taxonomies, commerce data, configuration, custom functionality, integrations, web addresses and redirects may be included when the source and target support them.

How are downtime, cutover and rollback controlled?

The plan defines rehearsals or repeatable pipelines, validation, an agreed cutover window, rollback conditions, coexistence and legacy-system retirement.

Free public WordPress assessment

Not sure whether your site really needs to migrate?

Start with the free WordPress Scan. It reviews publicly observable WordPress, response, delivery, maintenance and search signals, then gives you a bounded modernization assessment and a clearer next step. No admin access is required.

The Scan does not confirm private technical root causes. If the report surfaces a signal that matters and you are unsure what to do next, ask us to help interpret the evidence.